Well I haven’t visited here for a while, or much this year for that matter. For that you can blame/thank the current inequality in my work life balance and the fact that when I’m not tied to my desk at work the good lady wife actually wants to spend that time with me. I have, however, been maintaining a limited presence on Twitter and it was through this medium that World Cup Beersweep (WCBS) came to my attention.
WCBS was a cunning ploy by the great minds behind beer swap, Mark and Andy, to get us all drinking something different, or not, over the summer. The premise was a simple one, buy a beer from the team you were drawn with, blog about it before the final and, if your team won, you would be in line for a prize from the nice people at myBrewerytap, Adnams, Highland Brewery and Ales By Mail. 32 participants were sought to take part in the draw and this soon grew to 64, meaning two draws, with interest really high. This I could not resist. As you may have noticed 2 sentences ago I made mention of the fact that this should have been posted prior to the final and those of you on the ball will also note we are now approaching the arse end of August. I’m claiming inspiration for my poor performance in this matter from the team with which I was drawn.
Pre draw I was torn between wanting an easy time of it (beer wise) with an England or Germany and the lure of the chase in trying to find something exotic from North Korea or Honduras. To be honest I wasn’t really bothered about winning the thing, though it would have been nice, I really just wanted an excuse to try something different. In the end I was paired with Italy, who I had going out in the group stages in my prediction league at work, and with a sudden jolt realised I knew next to nothing about the beers of one of our European neighbours. OK, I’d tasted Peroni Red and Blue before, usually accompanied by a pizza, but there had to be more to Italian beer than those, surely?

Within minutes of tweeting the result of my draw a number of helpful chaps and chapettes started to fire exotic names off at me as if I should have known all along about the burgeoning Italian craft beer scene. But, truth be told, I’m just a bairn when it comes to beer knowledge so I had to dutifully fire up Google and find out just what it was that had these people so excited. I don’t know why I was surprised to find so many examples of Italian beer out there, but I was and it left me with another dilemma, just which of these beers that I knew nothing about should I buy and from where?
I tried the usual online suspects first, companies I’ve bought from in the past and had unfailingly good service from. Whilst nearly all offered me something in the way of Italian beer I had, by now, decided that an education is not an education if you only read one book so what I needed was somewhere that could provide me with a veritable library of Italian beer. My search eventually led me to Nifeislife.com where I was almost spoilt for choice and after much deliberation (not) I settled on the seven beers you see below.

I intended to base my selection on different beer styles but in the end just plumped for the bottles I liked the look of after deciding it was all guesswork anyway. So what caught my eye then? Well in the end, a mere 3 days after placing my order, I was a proud owner of the following:
La Volpina Pale Ale Amarcord (500ml)
Tabachera Double Malt Beer Amarcord (500ml)
KETO Reporter Beer- Birra del Borgo (750ml)
Duchessa Beer – Birra del Borgo (750ml)
Re Ale Beer- Birra del Borgo (750ml)
Crocco Br`Hant Malt Beer (75cl)
Ninco Nanco Beer Br`Hant (75cl)

As you will note none of these came in an easy, knock it back in fifteen minutes, 33cl bottles. Oh no, coming in at 50 and 75cl these were going to have to be treat with some respect. My initial thought was to invite HH around and we could blast through them in a session making copious notes and taking plenty of photos. In the end I have enjoyed each of the bottles individually; some whilst taking in the football others as I mindlessly surf/listen to music and some definitely more than others. I have made notes on all of these but to go through them all would make this post really unwieldy and the links should tell you what you want to know and let’s face it the whole point of WCBS was to enjoy the journey as much as the beer. Having said that there are a couple of points that I think bear mentioning, so here goes:
- I disliked none of the beers, although the Reporter came close, which given the random nature with which they were chosen is something of a victory.
- The Reporter was an experience. The smell coming out of the newly opened bottle reminded all present of decaying faeces, which wasn’t the best of starts. It smelt and tasted better after pouring but is perhaps the one I’d try again only if offered for gratis.
- The La Volpina Pale Ale Amarcord was the closest in taste to a UK beer out of the 7.
- I really liked the things they did with hops in the beers and coming from me that is praise indeed.
- Italian Craft beer is far more entertaining and successful than their football team.
So there you go, my WCBS experience. Despite the poor performance of the Italian team their craft brewers have salvaged the day for the nation. All we need now is for these beauties to become more readily available but until then I can heartily recommend picking these up where you can. You won’t be disappointed.
KC